The SunRail Experience
By Rob Humphreys
Most 4-year-old boys love trains. Mine is no exception.
Somehow, even before SunRail debuted May 1, he was well aware of its existence, eagerly wanting to know when we could test it out.
It was late June before that happened, but the wait was well worth it. We hopped on at the Florida Hospital station in the mid-afternoon and headed north to DeBary, where we turned around and completed our loop. All in all, it took about 90 minutes and cost $7.50 for my roundtrip ticket (he rode free).
Speaking as a dad along for the ride – filtered through the lens of someone in marketing and PR – here are my observations:
Rob Humphreys, a writer and editor with Costa Communications Group, has more than 20 years of experience in writing, editing, design, management, marketing and public relations. Rob has worked at several magazines and newspapers, including the Orlando Sentinel, and served as marketing director for the Associated Press Managing Editors. His writing has appeared in the Chicago Tribune, San Francisco Chronicle, Richmond Times-Dispatch, Houston Chronicle, Tampa Tribune, and Rollins College magazine.