Professional PR Resolutions for 2015

By Jessica Garcia

Each December, millions of Americans spend time determining where they would like the fresh start of the new year to take them. To kick 2015 off on the right foot, our PR team is sharing some of their personal resolutions.

-       Continue to think outside the box. Just because something has worked in the past, doesn’t mean it will work time and time again. – Samantha Delgado, account executive

-       Stay ahead of the game. As public relations professionals, our day is often filled with urgent requests, countless emails and tight deadlines, making it easy to get bogged down. Dedicate extra time towards research and planning by creating a calendar that is easily visible is essential for staying on track. – Lauren George, senior account executive

-       Get involved in local professional organizations such as FPRA, PRSA and Young Professionals to not only stay sharp in the world of public relations, but also network and meet new people. – Kelsea Mullane, account coordinator

-       Spend more time sharing my knowledge of and passion for the industry by writing more bylined articles and participating in professional speaking opportunities. – Jenni Izzo, vice president of public relations

-       Learn best practices from my coworkers while also sharing my knowledge with others. Our office is constantly learning from each other to help everyone evolve and develop professionally. – Vanessa Tostes, senior account executive

-       Continue to develop a personal blog. In the PR industry, there is a never-ending supply of industry topics and news to discuss, and a blog is the perfect outlet for sharing ideas and networking. Ramping up a blog and setting goals for posting is a focus for 2015. – Jessica Garcia, account executive  

-       Long-term planning is my focus for the new year. Although it’s important to set goals for next year, it’s equally essential to create a vision for your career as a whole.  – Wendy Gustama, account executive

Jessica Garcia is an account executive who thinks 2015 is going to be the best year yet. 


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